Branding Ausgewählt November 16, 2020

Ganztägige ATP-Partnerschaftskampagne

For Galderma, Kainjoo prepared a unique campaign supporting the launch of the ATP competition, featuring Daylong as a prime sponsor during the event.

Task

Unify the communication internally and externally throughout channels

Strategie

Schreiben von Texten, kreative Leitung
Gestaltung

Art Direction, Kampagne
Kunde

Galderma
Tags

Galderma

Open Project

In a complex environment with multiple stakeholders, the team prepared a new campaign toolkit for promoting the partnership across channels, both targeting consumers, HCPs and internal employees.

Using the existing DAM (digital asset management) platform of Galderma, Kainjoo prepared a library of campaign materials to easily build localised communications across channels, using Frontify and Adobe Cloud for faster executions.

From print to online, the studio adapted the copy-writing from our marketing colleagues to build a coherent eco-system for the campaign

Project Management

— Thomas Pasini
Project & Account Manager

Marketing

— Mélanie Bêche
Marketing Manager

Art Direction

— Alexander Imhoff
Art direction & creative design

Creative Design

— Valentin Sidot
Creative designer

We’re a team of brand technologists who are excited about elegant ideas and help regulated companies to create amazing customer experiences by taming emerging tech and channels.

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Romain Gauthier

Ganztägige ATP-Partnerschaftskampagne

Task

Strategie

Gestaltung

Kunde

Tags

Structure a visual system with brand value story for internal and external com

Marketing materials designed for fast time-to-market and autonomy

4 Sigma

working days

team members

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